If you are someone linked to the term “internet marketing” then we are pretty sure that you’ve heard enough about keyword densities, on-page and off-page SEO and meta tags etc. Well, don’t you think that your brain is currently overloaded with all the information because honestly, we searched on the internet and we saw that almost everyone is saying and suggesting different things related to SEO and how can you improve the ranking of your website.
We do understand that right now there is a complete mess of information in your mind and well, today we are here to sort everything out for you and organize that information in a proper way so that you can make some good SEO strategy and make some practical implementation on your site that will actually WORK!
On-Page SEO Insights That You Need To Know This Year
1-Your URL must be SEO friendly
Make sure that the URL you use for your website, it’s short and sweet. According to Google, the first 3 to 5 letters of your URL have a lot of weight on them and they matter a lot if you want to increase the CTR of your site. So everytime you use your URL, make sure that you are including your target keyword in it because that can actually increase the number of visitors on your site.
2-Start your title with a keyword
The closer your keyword is to the beginning of your title, the better it is for you so the next time you are about to create a post for your site, make sure that you are putting your target keyword in the start of your title. This tactic can also increase the CTR of your site and hence you’ll end up with more visitors.
3-Use a headline tag
It’s important for you to wrap up the title of your blog post in an H1 tag. If you have a WordPress site then you’ll automatically get the space you want for the H1 tag but if you are using some other website then check the setting and make sure to add the H1 tag in the heading of all your posts.
4-Use images and videos
Content marketing is no longer about your texts, in fact, you need to make your content visually attractive too. Use high quality and relevant multi-media so that people can show some interest in your posts. Sometimes the text you write isn’t as attractive as the images you put and it is also said that a picture speaks a thousand words so yes, you need to be careful about the selection of multimedia in your posts.
5-Use the target keyword in the first 100 words of your posts
Remember that you need to make things simpler for Google and it should always be easy for Google to understand what your website is all about. So, instead of writing a long introduction with the target keyword at the end of the article, try using the keyword in the introduction of your article. Make sure you are following this pattern in all of your articles and you’ll see the results for yourself. Also, do some extensive keyword research just like a result driven digital marketing service. This will surely help you understand how a successful website works.
6-Your website must be mobile friendly
Lastly, the most important thing is to ensure that the design of your website is mobile friendly or else you will end up losing a lot of visitors on your site. Google has recently introduced the mobile friendly index and if you genuinely want your website to rank high then you’ve got to consider the population that uses mobile phones to search and buy on the internet.
These are a few on-page SEO insights of this year so don’t wait any further and make sure that your website is working perfectly just as per the tips and insights we gave. Follow the rules, make things easy for Google and you’ll see the results within a short time period.
