Flyers and brochures can easily be called the best form of marketing. You get to target the prospective audience easily, and there are higher chances of conversion. Also, as they are mostly distributed by hand, you can see what people think and feel about your business. But ever wondered what paper size is the best for printing these flyers? Sure it sounds like a little technical aspect, but it can be the deciding factor in the receptiveness a reader would develop towards the flyer containing information for your company. Or he would simply throw it away.
If you are a small business operator, flyers would be a core part of your marketing strategy. The best way to get flyers is to print flyers online at cheap rates. This ensures that you can take control of the entire design process, save time, and money. Not to mention that you get flyers delivered directly to you as well.
Popular choices
Among the choices listen, you can pick and choose the paper size, which fits your requirements best and can send out the message you want to convey. The standard sizes are-
1. A4- It is impossible not to have heard of this flyer size. When you wish to print flyers online and cheap, this is the standard go-to. Its dimensions are 297mm x 210mm. This also is the largest size you typically should opt for, as anything more than this needs to be folded and frankly would seem too much. This paper size is the standard for printers all over, so there should be no problem with availability. If needed, you can print some extra copies yourself. These flyers can be then distributed at fairs, trade shows, and conferences. You can use this to highlight the cache of your business or shop and gain more customers and clients.
2. A5- A5 is half A4 in size and is currently the most popular size for printed flyers when you print flyers online at low prices. It is big enough to have comprehensive information and graphics but is also small enough to fit into your pocket. So you wouldn’t have to worry about your flyers getting tossed away, as most people would just put them in their pockets and keep walking. This enables retention and chances of a recall. If you are to target a large number of people at once, this would be the perfect size for your flyers. This would be good to be mailed to clients or distributed in bulk.
3. A6- This is half of a standard A5 size paper and is close to the size of postcards. This can be used as an add-on to be bundled with magazines, newspapers, etc. This would provide some bits of information about your business and would be designed to grab eyeballs. It would also have a way for readers to reach out to you. They can be used to promote a specific upcoming event, or a new product launch, sales, etc. These are especially effective in the retail sector.
4. DL- This size is specifically to serve the needs of your mailing campaigns. The DL standard is one-third of the A4 paper and perfectly fits into the DL envelopes. These are cost-effective and eye-catching. They have sufficient space to display all the information and are also good enough to fit into pockets. People in the food and catering industries use this size most frequently.
What’s best for you?
Ultimately, the use of the flyer and your business would be the components that would be vital to decide which flyer size is perfect for you. A4 size is better if you have a lot to say, but the others are to be considered when you don’t want to spend a lot of bucks.
No matter what size, when you print flyers online and cheap, the most important thing to remember is the content. The message should be clear, concise, and crisp.
Don’t wait anymore, print flyers online at low prices with trusted printing services today!
