You might have an amazing business idea – but – without funding, your business idea is just an idea. You won’t get far with a business idea alone. Your business will need funding to get established and grow.
With that said, one of the biggest challenges many aspiring entrepreneurs face is the financial aspect – they don’t know how to raise money for their business idea and grow it. Unless you have inherited a large sum of money from a relative – you will need a helping hand.
But – the question is where you could start to raise money for your business idea. Lucky for you – we have compiled a list of essential tips that can help you raise money and provide your business with much-needed finances.
Keep reading!
Benefit from Angel Investors
You might have heard about angel investors before. Angel investors are wealthy private investors who offer funds to small private businesses. Angel investors offer funds from their own net worth, which makes them different from your typical investors.
Typically, angel investors provide capital to potential business startups in return for ownership equity or convertible debt. Not many people know that some of the biggest companies, such as Yahoo and Google, were originally funded by angel investors.
If you own a business that has already displayed some signs of growth, then you might want to look at angel investors as a suitable option to get your much-needed funds.
Venture Capitalists
Like angel investors, you can get your funds from venture capitalists. These potential fund providers are ready to invest in businesses that are at an early stage of their business. But – they only invest in businesses that display high growth potential.
The primary difference between angel investors and venture capitalists is that venture capitalists don’t take a share in the company as they are primarily focused on providing funds with higher rates of return.
However, before you opt for the venture capitalists, you will want to make sure what their conditions are. Some venture capitalists tend to take ownership of the company they are providing funds to.
Opt for Crowdfunding
You might discuss your business idea with a potential mentor to assess how strong your business idea is. Subsequently, you will want to use the power of crowdfunding sites, such as GoFundMe, which have become increasingly popular with aspiring entrepreneurs.
The GoFundMe pages are easy to set up, and you can convey your business passion and its potential benefits through your fundraiser description. Rest assured, you can easily gather financial support from people all around the globe.
You can also ask your friend and family to contribute to your fundraising efforts – if possible – you could borrow money from them directly. People will know that you have a good business idea and that raising money for your cause is safe.
Opt for a Sponsor Letter
You might want to opt for a sponsorship request letter. In case you haven’t heard about a sponsor letter, here is what you need to know. A sponsor request letter is a donation request you will make to another business and ask them to sponsor an upcoming event.
You will want to be authentic in the request letter and aim to convince the benefactor or to whom the letter is addressed that your fundraising deserves financial support. You can send sponsor letters out to individuals and companies and ask them for any amount of money that you think is fair enough to ask.
The letter should include vital information about how their donation will help increase the brand visibility of your business. Make sure to include the humanitarian aspect in your sponsor letter.
You will want to include how your business will help improve the world, such as by providing your community with new employment possibilities.
Sing Up for Microloans
You can look out for countless microloan options to raise funds for your business. Loans have always been a key option for businesses – even – already-established businesses that are looking for expansion and growth.
The thing about microloans is that these come with fewer strings attached, and their payment periods are usually short, which means they don’t carry high-interest rates.
Bootstrapping
Now, if you have a little capital, you can opt for bootstrapping. Bootstrapping is all about relying on your own money instead of looking for financial help from the outside. The term bootstrapping indicates the aspect when an aspiring entrepreneur attempts to set up their business from personal finances or the existing operational revenue.
If you opt for bootstrapping, you will be able to retain more control over different business aspects. But – bootstrapping could also potentially increase financial strain. The best part is that you can cut costs and also cut back on certain business operations that you believe are taking up too much of your costs.
Facebook, Amazon, and GoPro are some of the finest examples of successful bootstrapped startups.